Facebook are finally waking up to all of the disillusioned business users who have been rinsed for every cent of advertising budget they could afford.
Facebook’s call-to-action button, first rolled out in 2015, is now a standard feature available on every Facebook Business Page.
How do they work? There are seven call-to-action options; when users click one, it leads to an outside destination “that aligns with a business’s goals,” Facebook explained on its news blog. The new call-to-action buttons include the following:
Book Now
Contact Us
Use App
Play Game
Shop Now
Sign Up
Watch Video
The feature is “designed to bring a business’s most important objective to the forefront of its Facebook presence,” Facebook wrote.
How you use it is dependent on your online goals, but it is a sure fire way of getting more Facebook traffic to your own website or app.
I’m happy to talk you through how to best use this new feature – free of charge. I’ll even set it up for you, just get in touch.
