Don’t Get Scammed by the Domain Slammers

Don’t Get Scammed by the Domain Slammers

Mature businessman with laptop and smartphone sitting outside a cafe. Man working on a laptop. Shot through glass.Don’t Get Scammed by the Domain Slammers

Even your domain name, the address you’ve worked hard to build a reputation around, isn’t safe from scammers. Domain slammers are still active, and it pays to know how to spot them.

What are domain slammers and how do you avoid them?

Domain slammers are scammers posing as your official registrar so that you sign over your domain name to them. Typically, slammers send you an email telling you your domain name is about to expire and that you must take urgent action to keep it. As you see the word “urgent”, you want to keep your name and you couldn’t really say when your expiration date is (but it’s around now…), you’ll pay the fee.

Unfortunately, completing this transaction transfers your domain to the scammers. You’re at their mercy – your website or email can be made to go offline at their whim or you may even lose the domain altogether. To add insult to injury, you’ve probably paid over the odds for this, too.

How slammers get your details

Unless you’ve paid for a private registration, then your web address, contact details and expiry date are publicly available. The slammers see that you need to renew soon and so send you an email.

What’s the point?

The aim is to get you to transfer your domain name to their registration so they can charge you higher fees than your genuine registrar and then, essentially, hold your domain to ransom.

How to spot a slammer notice

The slammer email will look as if it came from your real registrar and tells you that you need to renew your domain. However, many scam emails use phrases like “urgent renewal notice”, “failure to renew” and “your domain will expire” so that you pay the fee out of panic.

These scam notices also contain sneaky disclaimers to keep the slammers out of, well, the slammer. Look out for words like “offer” or “solicitation” as these can be pointed out by the scammers when they are faced with legal action.

It’s safest to ignore a message if you’re not sure it’s genuine

If you’re not 100% sure the email is from your real registrar then ignore it – your genuine registrar won’t just let your domain expire without warning.

It’s easy to find out who your registrar is

After all, the slammers have just done it! Search through the WhoIs database for your domain name to see who your registrar is and when your renewal date is.

Renewing your domain name safely

Most registrars offer automatic renewal and they’ll send you a notice before they take payment and an invoice afterwards – you won’t be asked to do anything. If you prefer to make the renewal yourself, log into your registrar and pay the fee before your expiration date. Genuine registrars don’t send urgent emails days before your renewal date so there’s no sense of panic.

You can also pay for a few years in advance

Extending your domain registration for five or even ten years is a good way to weed out scammers. If you know you’re paid up until 2028 then tha`t email telling you your domain won’t exist unless you pay your fee next weekcan go straight to Scamwatch, where it belongs.

If you need any help or advice for your own digital strategy, simply get in touch! You can also follow Viva Digital on Facebook to receive regular news, tips and how-tos in your feed. Thanks for reading.

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Paul Smith

With more than 25 years of industry experience in the UK, USA and Australia under his belt, Paul Smith is a seasoned professional who will infuse your digital marketing with his wealth of knowledge and expertise. Paul specialises in digital strategy, SEO and data analytics.

Don’t Get Scammed by the Domain Slammers